LONG ISLAND, N.Y., April 13, 2016 /PRNewswire-iReach/ -- fishbat is a leading Long Island SEO agency which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads, and social media optimization (SMO) to help businesses increase profits and expand brand awareness.
Businesses rely on search engine optimization (SEO) in order to enhance their Google rankings and promote brand visibility. Many companies achieve this success through blogging. No longer only relevant for personal use, blogging serves several important functions in today's digital world. fishbat shares four of the main benefits of including blogger outreach into your SEO strategy:
1. Consistent content creation. Content is what draws potential customers to your business. However, posts must be published on a regular basis in order to encourage viewers to return. The more content you create, the higher amount of links you build and the more search results will appear for your company as a result. Include information about your business within these posts, but also make them interesting to read. Discuss industry news, announce company events and milestones, and explore various topics relevant to your brand.
2. Link building. One of the most important aspects of SEO is link building. Blogging provides brands with the opportunity to build links across the Internet and ultimately earn higher search engine rankings. Be sure to include links to other brands as well as pages within your own site to promote easy site exploration and navigation.
3. Keyword utilization. Repeatedly using specific keywords within your content increases the number of times your business is associated with those terms for search results. Compile a list of valuable, high search volume phrases, and include at least one key term in all original content published by your company.
4. Brand outreach. Not only does consistent, quality posting enable you to promote your brand to those who actively seek out your company, but it enables you to make connections with other relevant businesses. Blogger outreach helps to build relationships with prominent bloggers, potential consumers, and related companies.
fishbat is a full-service online marketing company and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way. Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management, and public relations, fishbat promotes a consistent and professional online voice for all of its clients.
Media Contact: Morgan Mandriota, fishbat Media, 855-347-4228, morgan@fishbat.com
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Source: Long Island SEO Agency fishbat Shares 4 Major Benefits of Blogging to Boost SEO
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