#Bloggers, other mobile advertisers battle over #Market dominance

Bloggers, other mobile advertisers battle over market dominance In the wake of ICT revolution in the country, little was known of blogging and mobile advert, but with the increasing boom in new technologies and I solutions market in Nigeria, new frontiers are opening up thereby creating opportunities for mobile ... read moreGoogle launches app install features to DoubleClick to counteract Facebook's rising mobile challenge In a blog post published today ... audiences consuming content on their mobile devices via apps – a consumer trend that is read by many that could threaten its dominance of the digital advertising market. read more

6 Predictions For Mobile Games in 2016 The following blog ... battle to synchronous player-versus-player battlers will benefit mobile streaming platforms. Not to mention the ever increasing CPIs, which force developers to seek for alternative growth drivers. 3. Core Games Will Remain a Niche ... read moreDoes Facebook Advertising Work? Understandably, this statistic is one of the most popular among Facebook advertising evangelists, and for good reason. No other social network comes close to Facebook's market ... mobile devices was 893 million during September of last year, a year-over ... read moreHow Alphabet became the biggest company in the world Tuesday will see whether it can hold on to those gains but the battle is on ... That makes you more valuable to advertisers than almost any other pair of eyeballs. Yes, advertisers want to win over people who have never even considered their product ... read moreGoogle parent tops Apple as world's most valuable company Alphabet's revenue from its Google advertising division rose 17% year-over ... mobile computing, and their competition has seen Apple's iOS smartphone operating system battle Google's own Android for dominance since the latter emerged on the market in ... read moreTV ratings struggle to keep up with viewers Nielsen, the 93-year-old company that has long operated an effective monopoly over ... mobile, desktop, television and more. Whether any of the new players will dethrone Nielsen is unclear. Some industry analysts like Nollen and other executives said ... read moreMicrosoft's latest financials show Surface boom, Mobile collapse Microsoft's cloud first, mobile first ... smartphones and search advertising revenue. Microsoft continued to see growth with is Surface products, as the segment is up 29% year-over-year. That measure, which includes Azure plus other businesses like Office ... read moreStreaming wars: Content battles, geo-blocking and telco plays - what next for the Australian subscription video wars? The biggest concern for many observers of the emerging Australian streaming battle is the impact it will have on content, particularly Australian content. On one side is the global budget and reach of Netflix: on the other ... s dominance in the market ... read moreNokia Vs. The Industry: A Look At The Global Battle Over Mobile Advertising [Infographic] You can check out our post (and infographic) on the battle between iOS and Android for mobile advertising dominance ... percent market share, with Android grabbing the second spot at 22.3 percent over iOS at 20.3 percent. But what about the other players? read more

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